I signed an agreement to do some contract work for a local business today after a meeting with a business man who I have never talked business with before.
He explained the work that he wants me to do and what his budget is.
He gave me the schedule and then asked what questions I had about the work.
I asked him some basic program questions which we discussed in short order.
I asked him how he will measure the quality of my work. Before telling me about the audit process, he told me that no one had ever asked him this question.
I then asked him to tell me why he reached out to me to do this work. He had never done any work with me. He had not asked for any references. He had not asked to see my CV (resume). We were not personal friends and had only met a few times during some charitable and civic activities.
He told me that over the past few months he had seen what I had been posting on LinkedIn and my Blogs. He had seen the information that I had been sharing thru Twitter, Facebook and Youtube.
He then told me that 3 or 4 of my business and personal friends had emailed or talked with him and suggested that he consider adding me to his team of consultants.
This is why he called me in to introduce me to the work they do and invite me to join their consultant team.
Moral to this Story:
- Actively participate in Social Media with relevant and transparent information.
- Be consistent with the content you create and share
- Contribute useful information on a regular basis
- Collaborate with others where you have expertise and real experience
- Connect with relevant people to what you are doing and want to do
- Network for Mutual Benefit with good people
- When you have been given permission, ask your contacts to introduce you to the business owners and professionals you want to do work with.
Participating in Social Media & Networking for Mutual Benefit can make opportunities happen – I have proven it again.